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Posting Date:  29 Mar 2024

Field Based, GB

Entity / company:  Carlsberg Marston’s Brewing Company

Senior eCommerce Manager

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Job Title: Senior Ecommerce Manager

Location: Field Based

12 Month FTC (Maternity Cover) – Full Time  

Competitive Salary with extensive benefits: product allowance, bonus scheme, access to 24/7 GP services, company pension contribution, generous holiday (inc bank holidays), life assurance & access to a range of high street discounts.


Carlsberg Marston’s Brewing Company (CMBC) is one of the leading, historic brewers in the UK. Formed out of a joint venture between Carlsberg UK and Marston’s PLC, we combine over 300 years of shared values, history, and heritage in UK brewing.


We are now recruiting for a Senior Ecommerce Manager to join us. The position works with the cross functional team to drive growth across eCommerce, Brick and Click, Pure Players, and B2B channels. This will be achieved through working with multi-functional teams (sales, marketing, digital, external agencies) to develop channel-specific initiatives of varying stages of online development.  


Key Accountabilities:

  • Develop and embed local eCommerce strategy in line with CMBC online, CMBC off trade and Group strategy.
  • Responsible for delivering CMBC eCommerce volume and revenues according to the eCommerce strategy and annual plans.
  • Develop cross functional responsibility and ownership for eCommerce, across Sales, Marketing and Supply Chain.
  • Drive integration of eCommerce into ways of working across functions so that CMBC activates in market as fully omni-channel.
  • Internal guardianship of eCommerce and integration within the annual business planning cycle.
  • Align customer planning, category & brand channel plans with eCommerce objectives.
  • Provide leadership, development and coaching of two direct line reports.
  • Drive Growth Culture for eCommerce, focus on key input metrics, across PicOS, Digital Shelf, Retail Display Media to grow eCommerce.
  • Measure and report leading input and output KPIs.
  • Drive best in class shopping experiences online in partnership with customers through creative excellence.
  • Drive the performance marketing agenda within the business, focussing on continual improvements and champion a test & learn mindset.
  • Provide recommendations to the Global team on eCommerce developments.
  • Evolve best practices and synergies with the central team to ensure CMBC takes advantage of global learnings.


Experience and Key Attributes:

  • Previous experience in ecommerce in a managerial/ directorial position across multifunctional teams in a matrix organisation.
  • Can coach a range of ecommerce and sales skills on the job.
  • Can influence senior key stakeholders.
  • Ability to manage and motivate a team to execute best in class work.
  • Believer in number driven sales management with a track record of outstanding results.


This is an exciting time to join the business whose founders believed in quality, research, and developing the community. They looked to the future, prizing long-term growth over short-term gain. At Carlsberg Marston's Brewing Company (CMBC), we are making a difference. Diverse people with diverse skills, working together and at speed. Navigating changes in society, technology, and consumer preference. If you need reasonable adjustments made to the recruitment process, please reach out to your recruiter, who will be able to advise and support you.


So, what are you waiting for? Apply today and a member of the recruitment team will be in touch!


CMBC is a new company, fuelled by highly engaged, empowered and passionate employees who will go above and beyond to deliver best in class customer service and help grow our portfolio of brands and business. With their entrepreneurial spirit, these employees take personal accountability and initiative to act and find solutions. Our employees work hard and have fun, enjoying supportive relationships that extend across the whole business.

Apply now »