Hemel Hempstead, GB
National Account Controller - Discounters
Job Title: National Account Controller - Discounters
Location: Hybrid – Hemel Hempstead (monthly travel to various customers and other Carlsberg Britvic sites is expected)
Job Length: Permanent – Full Time
Competitive Salary with extensive benefits:
- Monthly product allowance – alcoholic & non-alcoholic options available
- Private Medical options
- Life Assurance
- Company bonus scheme
- Access to 24/7 GP services
- Enhanced pension contribution
- Generous holiday (inc bank holidays)
- Access to a range of high street discounts
Carlsberg Britvic is the largest multi-beverage supplier in the UK and is home to some of the most iconic and popular beers & soft drinks, including Carlsberg Danish Pilsner, 1664, Poretti and Brooklyn to ale favourites such as Hobgoblin and Wainwright. For soft drinks, Carlsberg Britvic’s brands include J2O, Robinsons, Tango and London Essence along with the licence rights to the Pepsi portfolio in the UK including Pepsi MAX, 7UP, Lipton Iced Tea and Rockstar Energy.
With a strong national footprint, the Carlsberg Britvic business includes 5 production facilities and 16 logistics depot’s servicing customers up and down the UK. As the Dynamic, Multi-Beverage Powerhouse, we are united by a single, consistent goal: ensuring our people thrive.
About the role:
We are now recruiting for a National Account Controller – Discounters. This role will manage our external relationships with multiple discounters, including Home Bargains, B&M, Farmfoods, Poundland, Heron, One Beyond, Olive Group & The Range for the Carlsberg Britvic Soft Drinks Portfolio.
Role Responsibilities:
- Accelerate discounter customer growth by using brand, shopper, and category insights to develop compelling commercial and category strategies.
- Manage the development and delivery of high-quality commercial agreements, aligning joint business priorities and structuring investment to optimize P&L and accelerate growth for both Carlsberg Britvic and customers.
- Coach and develop an effective discounter account team, embedding effective commercial discipline ( 3 direct reports – 1 indirect report).
- Own the creation of 1–3 year account plans that align with customer and business priorities, positioning the portfolio to deliver sustainable volume and share growth.
- Partner cross-functionally with Brand, Category and Shopper Marketing teams to unlock growth opportunities and ensure flawless execution across accounts.
- Champion growth-focused strategies and execution, from promotional planning and distribution expansion to the effective launch of key innovations increasing volume and profit.
- Establish Carlsberg Britvic as the partner of choice within soft drinks, aligning closely to customer strategies to unlock new occasions, missions and growth opportunities.
- Oversee robust S&OP forecasting and performance management, ensuring accountability and delivery across the account management team.
- Collaborate closely with the Channel Director to develop and sustain a forward-looking culture across the integrated drinks team.
Experience and Key Attributes:
- Develops credible relationships with senior leaders and shapes results through sharp commercial insight.
- Motivates collaborative, inclusive teams by setting clear objectives and providing coaching that supports long-term growth.
- Balances risk and opportunity, making sound, data-led decisions in complex and ambiguous environments.
- Owns delivery end-to-end, improving performance against challenging targets while embedding accountability across teams.
- Partners effectively across functions to deliver aligned, customer-centric and commercially viable plans.
- Guides effectively through uncertainty, pressure, and change while preserving clarity and direction.
- Approaches challenges with a broad view, takes decisive action, and leverages opportunities to expand growth across brands, customers, and channels.
- Focused on delivering high-quality service and building sustainable growth for both business and customers.
Our commitment to diversity equity & inclusion
We welcome applications from people of all backgrounds, identities, and experiences - including those of different races, ethnicities, genders, sexual orientations, ages, abilities, religions, and socioeconomic statuses. We actively seek to create a safe and inclusive environment for all of our colleagues, where diverse perspectives are welcomed, and inclusive practices are embedded in everything we do.
We are happy to support accessibility needs, to ensure a fair and equitable experience for all candidates, so please do let us know if you require any adjustments during the recruitment process.
Application Process:
We read applications continuously, and vacancies may be filled anytime, so please apply as early as possible.
We look forward to receiving your application.
This is an exciting time to join our newly formed business – with their incredible individual history’s, innovation of products and some of the UK’s most iconic brands, Carlsberg Britvic strives to deliver the best service to our customers and consumers. We aim to make a difference, bringing together two diverse companies, our global reach enables opportunity, growth and a chance to work with some fantastic people.
